AI Insights · Timothy · January 2025
Top 5 Photo and Video Apps on iOS in Brazil, Q4 2024
Explore the performance trends of the leading photo and video apps on iOS in Brazil during the fourth quarter of 2024, based on Sensor Tower data.
The fourth quarter of 2024 saw significant activity in the photo and video app category on iOS in Brazil. Here's a detailed look at the performance trends of the top five apps, as reported by Sensor Tower.
CapCut - Video Editor experienced a notable increase in weekly revenue, peaking at approximately $1.3M in the final week of December. Weekly downloads fluctuated, reaching a high of 192K in late December, while active users grew steadily from 7.2M to 8.6M by the end of the quarter.
Instagram showed varied revenue trends, with a peak of around $514K at the end of October. Downloads were highest in mid-December at 164K, though active users remained stable, growing slightly from 17.1M to 17.5M.
YouTube maintained a strong revenue stream, consistently over $2M weekly, peaking at $2.3M in early October. Downloads saw a decline towards the end of the quarter, from 149K to 71K, while active users hovered around 28M.
Canva: AI Photo & Video Editor had a stable revenue throughout the quarter, with a slight dip in November and a peak of $1M at the start of October. Downloads fluctuated, peaking at 109K in early November, and active users showed a downward trend from 4.7M to 4.2M.
Google Photos: Backup & Edit saw a gradual increase in revenue, peaking at $312K in mid-December. Downloads decreased towards the end of the quarter, from 77K to 48K, but active users increased from 12.4M to 13.1M.
These insights offer a glimpse into the trends and dynamics of the photo and video app market in Brazil. For more detailed data and analysis, visit Sensor Tower.
